News and Social Media

How often do you peruse news channels, websites, or apps? Perhaps you don’t tune into news sources at all. If so, from where are you getting your information and updates?

What is more than likely is that a good percentage of you are actually receiving your news information through social media platforms. Channels such as Facebook, Twitter, and Snapchat are progressively becoming the preferred outlets for updates.  With around 67% of Americans identifying as getting at least some of their news from social media*, it is safe to say the role these online sites are playing is continuing to shift.

Facebook is the prime social platform US adults use as a news source. 66% of American adults are on Facebook, and 45% of them identify using the site for news consumption- with half of that number claiming it as the only social source they use for news. YouTube follows Facebook use as the second leading news source, with about 18% of adult Americans turning to the video platform.  Twitter ranks in third with only 11% identifying that social channel as a source of news consumption for them.

Social platforms that started as a means of communication with neighbors and past school mates are now actively, and decisively, impacting our world views and our absorption of current information. This change has led to other current issues such as “fake news”, misleading information perpetuated by bots, and in the case of emergencies, spreading inaccurate or non-substantiated “updates” of the event and its victims. All of these effects are ripples we now feel throughout our social media society and must take into consideration when reading online information.

We cannot help but wonder what further roles these social sites will develop and adapt to, not only for online, but for our offline lives as well.

 

See our sources:

Pew Research Center Says 45% Of Americans Get Their News from Facebook https://marketingland.com/pew-research-center-says-45-americans-get-news-facebook-228001

Most American Adults Get Their News From Social Media http://fortune.com/2017/09/08/facebook-twitter-snap-news/